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Case study · Web design

Built to answer
the 3am call.

We built The Veteran Locksmith’s first website when the business launched in 2018 — and we’re the only team that’s ever built one for them. Now we’ve redesigned it from the ground up for Manchester’s 24/7 emergency market.

Client

The Veteran Locksmith

Partner since

2018

Location

Sale · Greater Manchester

Services

Web design & redesign

Web design

2026 redesign

Overview

The Veteran Locksmith is a 24/7 emergency and domestic locksmith based in Sale, run by a master locksmith with 26 years’ military service and covering homes and businesses across Greater Manchester.

We built the company’s first website at launch in 2018, and we’ve been its only web partner since. As the business grew, the site needed to work harder — winning emergency calls in a competitive local market, where people searching at 3am decide in seconds who to ring.

The new design leads with speed and trust: a phone number that’s never more than a tap away, proof points up front and the owner’s military background at the heart of the brand.

What we built

Designed to make the phone ring.

Every page is built around one action — calling — with the reassurance an anxious customer needs before they do.

01 · Services

Every lock problem, one call away.

Emergency, domestic, commercial and 24-hour cover each get a clear card listing the jobs they cover — lockouts, lost keys, anti-snap upgrades, access control — with a route through to their own page.

02 · Trust

A real person behind the brand.

The owner’s 26 years of military service and master locksmith status sit front and centre, alongside DBS checks, damage-free entry and a 95%+ first-visit fix rate — what matters when you’re letting someone into your home.

03 · Local reach

Every town gets its own page.

Area pages for Sale, Altrincham, Stockport, Didsbury, Chorlton and Stretford give the business a dedicated landing page for each part of its patch — matching the local searches emergency customers make.

Services delivered

Original website build

Full redesign

Brand-led design

Service & area pages

Mobile-first build

Click-to-call journeys

The evolution

Same partner. A bolder second act.

We’ve built every website The Veteran Locksmith has had. The original gave a new business a professional presence; the redesign is built to win emergency calls in a competitive local market.

2018 · Original site

A clean, image-led site with the van front and centre, a clear 24/7 message and a call button from the very first screen.

2026 · Redesign

A bold, emergency-first brand with proof points up front, a phone number never more than a tap away and dedicated service and area pages.

Mobile

One tap from help.

Most emergency calls start on a phone, often outside a locked door. Every template keeps a “Call now” button in reach, with large tap targets and fast-loading pages.

The partnership

The only web partner they've had.

From launch day in 2018 to the 2026 redesign, every version of the website has been designed and built by Turtle Media.

2018

The first website

We built The Veteran Locksmith’s original website when the business launched, giving a brand-new company a professional presence from day one.

2026

A fresh new design

A complete redesign with a bolder brand, emergency-first messaging, dedicated service and area pages and a mobile-first build.

Always

One partner throughout

Nobody else has ever built a website for The Veteran Locksmith — every version has come from the same team.

The result

Every website The Veteran Locksmith has ever had — built by Turtle Media.

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Built to answerthe 3am call.